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Incite Studio is a boutique data science and research consultancy.
We're a team of strategists, data scientists, researchers, and engineers. We help our clients with practical solutions, platform strategy, and research to protect and strengthen brand reputation, get ahead of the news cycle, and shift public opinion. We believe effective persuasion is equal parts creativity and analysis — a unique approach that's helped our partners, from Fortune 100 tech to civic organizations, foundations, investors, and others with a story to tell, create, test, and better understand the effectiveness of digital media.
Influence models for effective persuasion.
Understand the mechanism, not just the winner.
Meta-analysis and measurement for knowledge that compounds.
Engagements are built around what you need to know. They often include:
Media, platform, and investment advice aligned to your goals.
Develop or redefine how your organization creates, tests, and measures creative content and message effectiveness.
Persuasiveness models and AI workflows.
Engage the creators who can reach your audience.
Understand your most effective creative. Track what works over time.
The systems that make all of it repeatable.
Independent media now rivals traditional advertising. We help organizations, foundations, and investors engage the next generation of creators.
Where to invest, and how platforms and their recommendation systems actually work.
Engage the influencers your audience will trust — from emerging voices to the well-established.
Who is a trusted messenger for the messages you care about.
Assess what works and how influence grows over time.
The first academic field study on how digital creators persuade. Our founder co-authored new research with Columbia showing that cultural creators had an outsized effect on public perception in 2024.
With Tiffany Fisher-Love, and Columbia researchers John Marshall, Eunji Kim, and Kirill Chmel.
Former Director of the Office of Digital Strategy at the White House and Director of Digital Marketing at Obama for America. Harvard honors graduate.
Emerging-tech strategist. Formerly Vox Media, Cloaked, and NeevaAI (acquired by Snowflake).
Builds data infrastructure and runs meta-analysis programs.
Helps organizations modernize their technology through secure, scalable data platforms, cloud infrastructure, enterprise architecture, and AI-powered solutions.
A decade in operations and finance across startups and venture studios; 7 years at Incite.
Leads BII's creative and substantive programming, and its relationships across partners and collaborators.
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